Campaigns and Resources

SAMHSA’s national youth substance use prevention campaign helps parents and caregivers, educators, and community members get informed, be prepared, and take action to prevent underage drinking and other substance use.

Since 1992, CADCA has demonstrated that when all sectors of a community come together, social change happens. CADCA represents over 5,000 community coalitions that involve individuals from key sectors including schools, law enforcement, youth, parents, healthcare, media, tribal communities and others. We have members in every U.S. state and territory and more than 30 countries around the world. The CADCA coalition model emphasizes the power of community coalitions to prevent substance misuse through collaborative community efforts. We believe that prevention of substance use and misuse before it starts is the most effective and cost-efficient way to reduce substance use and its associated costs.

Alcohol-impaired driving crashes still account for one-third of all traffic-related deaths in the United States. The annual cost of alcohol-related crashes totals more than $51 billion. Facts such as these continue to drive efforts in communities around the country to reduce driving under the influence. CADCA, through the support of NHTSA, has developed an Impaired Driving Prevention Toolkit to aid community efforts with the latest research and evidence-based strategies.

“Prescription drug abuse is an epidemic that requires more than one strategy or tactic. It’s going to take a comprehensive approach that employs multiple strategies to create population-level reductions to this problem. CADCA’s Online Rx Abuse Prevention Toolkit contains facts, strategies and tools to prevent and reduce teen Rx medicine abuse in your community. This newly revised toolkit is based on CADCA’s Seven Strategies for Effective Community Change. Incorporating these strategies will help you formulate, modify and implement your prevention and intervention strategies.

The Cannabis Awareness & Prevention Toolkit is an educational resource that can be adapted to fit the individual needs of...

The Tobacco Prevention Toolkit is an educational resource that can be adapted to fit the individual needs of educators and students in all types of settings, including elementary, middle and high schools; community-based organizations; and health-related agencies.

FDA’s award-winning public education campaign, “The Real Cost,” continues to prevent youth from starting and continuing to use tobacco products. The e-cigarette and cigarette prevention campaigns focus on educating youth about the negative health effects and risks of vaping and smoking. “The Real Cost” campaign was developed based on extensive research and uses a mix of marketing and advertising tactics across teen-relevant communication channels to reach youth audiences.